Egn’s SEO services will help to make your website visible for the relevant words that people – your potential customers – are searching on.
Create a seed list of keywords. Refine the list by adding modifiers and alternatives for relevancy. Analyse to discover which are popular search terms and get more alternatives. Continue the refinement process to create a list of effective, relevant keyword phrases.
Recommend placement of keywords into strategic areas on existing web pages and suggest possible new pages. Ensure that page readability and message will not be adversely affected by inappropriate keyword usage.
Investigate and recommend reputable link sources and strategies for acquiring links.
Assess website for ease of access and processing by search engine spiders. Recommend any necessary modifications.
Examine competitors’ websites for inbound links and keyword usage that may be beneficial to this project.
Monitor search engine placements and traffic performance on an ongoing basis. Make further recommendations as required.
No techniques will be employed that might result in penalisation or banning of your website by the search engines.
Of course no two businesses are likely to have the same requirements and priorities, so these services can be cherry-picked and mixed and matched with other services to create a strategy that suits your particular needs.
Successful implementation of any of these services will only be achieved by Egn working in close conjunction with the client at all times. It's teamwork!